Senior Content Strategist

Senior Content Strategist

📍 Hyderabad | Full-time

A note from the founders

A lot of content today is written to fill space. Blogs get published, emails get sent, product pages get updated, but very little of it actually helps the customer understand or decide.

We see content differently.

At SkinBae, content is how we build trust. It’s how we explain products, educate customers, and shape how the brand is understood. This role is for someone who enjoys going deeper. Someone who likes researching, thinking, and explaining things clearly instead of just writing quickly.

If you care about clarity, accuracy, and doing content properly, you’ll enjoy this role.

About SkinBae

SkinBae is building a curated Korean skincare platform in India. We work closely with global brands and focus on thoughtful storytelling, strong visuals, and education-led marketing.

We are growing fast, and the team we build now will shape how the brand communicates across every touchpoint.

Role overview

This role is about owning content end to end across the brand. You will work across websites, marketplaces, CRM, campaigns, and marketing, ensuring that everything we write is clear, consistent, and aligned with the brand.

This is not just writing. It involves thinking, structuring information, and making sure content actually helps the business and the customer.

What you will own

• Writing and managing content across website, product pages, and marketplaces
• Creating clear and detailed product descriptions and PDP content
• Writing blogs and long-form educational content with SEO in mind
• Creating email and WhatsApp communication for campaigns and lifecycle marketing
• Writing copy for performance marketing campaigns across Meta, Google, and other platforms
• Supporting PR communication, product decks, FAQs, and brand storytelling
• Working closely with designers to ensure content and visuals are aligned
• Reviewing and improving content across channels to maintain quality and consistency

What we are looking for

• 3 to 5 years of content writing experience
• Strong command over written English
• Interest in beauty, skincare, or consumer brands
• Ability to research, think independently, and structure content clearly
• Someone who takes ownership and cares about accuracy and quality

Benefits

• 5-day work week
• Direct exposure to founders and core team
• Learning support through courses and resources
• High ownership, collaborative work environment
• Competitive salary
• Quarterly team outings

Growth

You will learn how content works across the full brand, from product education to marketing and customer communication.

As you grow, you will take on more ownership across content strategy, quality, and overall brand communication.

Hiring process

We keep the process simple and fast. Most candidates go through it in 1 to 2 weeks

1. Initial conversation

2. Short practical task

3. Final discussion with founders

Final note

If you enjoy writing with depth, care about clarity, and want to build content that actually helps people, we would love to hear from you.

Office Address: 8-2-277/24, Plot No. 24, Road No. 3, Banjara Hills, Hyderabad, Telangana - 500034, India