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Content Strategist & AI Copy Lead

OLIVER Agency • London
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Established in 2004, OLIVER is the world's first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40+ countries and counting. Our unique model drives creativity and efficiency, allowing us to deliver tailored solutions that resonate deeply with audiences. 

As a part of The Brandtech Group, we're at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work. Our AI solutions enhance efficiency, spark creativity, and drive insightful decision-making, empowering our teams to produce innovative and impactful results. 

Role:  Content Strategist & AI Copy Lead

Location: London, United Kingdom

About the role: 

As Content Strategist & AI Copy Lead, you'll own positioning, messaging, and copy across a B2B payments business where clarity, accuracy, and trust matter. You'll build and maintain the copy generation frameworks, prompts, and tone-of-voice guardrails that allow AI tools — including the Pencil platform — to produce on-brand first drafts at volume, and you'll bring the critical editorial eye to shape and improve what comes out.

You won't be starting from scratch. You'll work within an established content strategy and system, helping it evolve as new brand work lands and business priorities shift. As the studio matures through the year, you'll take on greater ownership of intake, briefing, and prioritisation — playing a central role in how the studio runs day to day. This is a senior role for someone who moves confidently between strategic thinking and hands-on craft without losing quality at either end.

What you will be doing: 

What you need to be great in this role: 

Skills and experience

Useful but not essential

Req ID: 18867

#LI-SL1 #LI-Director #LI-Hybrid

Our values shape everything we do: 

Be Ambitious to succeed   

Be Imaginative to push the boundaries of what's possible   

Be Inspirational to do groundbreaking work   

Be always learning and listening to understand   

Be Results-focused  to exceed expectations   

Be actively pro-inclusive and anti-racist across our community, clients and creations   

Our recruitment process does not employ artificial intelligence for selection. We use AI to support efficiency and consistency, not to replace human judgement. Candidate evaluation and selection are conducted without AI-supported screening or decision-making. We are committed to a fair, thoughtful, and equitable experience for every candidate.

OLIVER, a part of the Brandtech Group, is an equal opportunity employer committed to creating an inclusive working environment where all employees are encouraged to reach their full potential, and individual differences are valued and respected. All applicants shall be considered for employment without regard to race, ethnicity, religion, gender, sexual orientation, gender identity, age, neurodivergence, disability status, or any other characteristic protected by local laws.   

 OLIVER has set ambitious environmental goals around sustainability, with science-based emissions reduction targets. Collectively, we work towards our mission, embedding sustainability into every department and through every stage of the project lifecycle.

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